Northeast Ohio Regional Library System - Event Information - Northeast Ohio Regional Library System
Increase Library Usage Through Strategic Merchandising [Archive]
Through pro tips and lots of photographic examples, you will:
Learn the difference between creating displays and doing merchandising.
Understand how the magic of merchandising can increase library usage and circulation.
Realize what turns people off and keeps them from entering your building.
View photos of great (and not-so-great) merchandising from libraries around the world.
Realize how merchandising, signage, and displays affect the user experience (UX).
Presenter: Kathy Dempsey wrote the popular how-to tome The Accidental Library Marketer and founded her own marketing consultancy, Libraries Are Essential. Her work is dedicated to helping librarians and information professionals promote their value and expertise in order to gain respect and funding.
If you liked this webinar you won't want to miss Kathy Dempsey in person on Thursday, August 8, 2019. Click HERE to learn more.
When you receive your confirmation of registration for this archive the link to the archive will be included in the confirmation email.