Northeast Ohio Regional Library System
The Iron is HOT - Libraries as Innovative and Dynamic Community Catalysts
Date/Time
6/13/2018
9:30 AM - 3:30 PM Eastern
9:30 AM - 3:30 PM Eastern
Event Registration
Competency
Collaboration, Customer Service and Community Awareness
Event Description
Public library director, Mary Lou Carolan, has worked to dynamically transform libraries using a blend of innovative marketing techniques, community-centered projects, storytelling, and placemaking principles. Carolan believes public libraries need to use their unique status as trusted institutions to implement what she calls the “3i” approach - initiate, innovate and instigate - to become true community leaders.
Carolan asserts that a successful library today builds enduring relationships with school districts, collaborates and innovates with local small businesses, is a catalyst for important community conversations, and regularly connects with legislative leaders to be a voice in the decision-making process. A customer-centered library develops from knowing, engaging and fostering the interests of the community.
Drawing from fourteen years of library experience, bolstered by twenty-five years leading community-based non- profit organizations, Carolan shares a variety of techniques from successful marketing campaigns and outreach initiatives. Participants will engage in a lively and interactive workshop to discuss challenges, share ideas, learn to tell stories, explore possibilities, and utilize tools designed to help you make the community the heart of your library.
Lunch and light refreshments will be provided.
Carolan asserts that a successful library today builds enduring relationships with school districts, collaborates and innovates with local small businesses, is a catalyst for important community conversations, and regularly connects with legislative leaders to be a voice in the decision-making process. A customer-centered library develops from knowing, engaging and fostering the interests of the community.
Drawing from fourteen years of library experience, bolstered by twenty-five years leading community-based non- profit organizations, Carolan shares a variety of techniques from successful marketing campaigns and outreach initiatives. Participants will engage in a lively and interactive workshop to discuss challenges, share ideas, learn to tell stories, explore possibilities, and utilize tools designed to help you make the community the heart of your library.
Lunch and light refreshments will be provided.
Location
Contact Person
Melissa Lattanzi
(phone: 330-655-0531)
(phone: 330-655-0531)
Details
Who should attend: Anyone interested in engaging their community, telling stories and the customer-centered library
Competency: Collaboration, Customer Service and Community Awareness
GEO Cost: $160
Bronze Cost: $120
Silver Cost: $ 80
Gold Cost: FREE
There is an additional $15 surcharge for facility use and amenities.
We encourage you to register a minimum of three (3) days in advance for this event in order to ensure that we can accommodate your full participation in terms of seating, hand-outs, food, etc.
It’s never too late to save your library money. NEO-RLS Memberships are pro-rated! Call us today to join.
Competency: Collaboration, Customer Service and Community Awareness
GEO Cost: $160
Bronze Cost: $120
Silver Cost: $ 80
Gold Cost: FREE
There is an additional $15 surcharge for facility use and amenities.
We encourage you to register a minimum of three (3) days in advance for this event in order to ensure that we can accommodate your full participation in terms of seating, hand-outs, food, etc.
It’s never too late to save your library money. NEO-RLS Memberships are pro-rated! Call us today to join.
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