Date/Time
8/30/2017
10:00 AM - 11:00 AM Eastern
10:00 AM - 11:00 AM Eastern
Event Description
Successful political candidates know that the right way to connect with their voters starts by sharing their vision for the community they serve. For library funding - either at the ballot box or through donor support - your library strategic or facilities plan is where your vision and hope reside. In this session, learn how to create a 'fundable plan' using the tools of winning political campaigns to frame the community conversation. Join EveryLibrary's executive director John Chrastka for a practical session that will help you deploy effective communications - both positive and opposition messaging - and provide you with useful take-home exercises for staff and boards.
Presenter:
John Chrastka is Founder and Executive Director of EveryLibrary, the fi rst nationwide political action committee (PAC) for libraries. EveryLibrary provides pro-bono strategic and tactical support to library communities when they are on the ballot. Since 2012, they have helped libraries win over $100 million at the ballot box. Chrastka is a former partner in AssociaDirect, a Chicago-based consultancy focused on supporting associations in membership recruitment, conference, and governance activities. He is a former President and member of the Board of Trustees for the Berwyn (Ill.) Public Library (2006–2015) and is a former President of the Reaching Across Illinois Libraries System (RAILS) multi-type library system. Prior to his work at AssociaDirect, he was Director for Membership Development at the American Library Association.
Location
Online
Via Adobe Connect
Via Adobe Connect
Contact Person
Melissa Lattanzi
(phone: 330-655-0531)
(phone: 330-655-0531)
Details
Who should attend: Administration
Competency: Advocacy
GEO Cost: $40
Bronze Cost: $24
Silver Cost: FREE
Gold Cost: FREE
It’s never too late to save your library money. NEO Memberships are pro-rated! Call us today to join.
Competency: Advocacy
GEO Cost: $40
Bronze Cost: $24
Silver Cost: FREE
Gold Cost: FREE
It’s never too late to save your library money. NEO Memberships are pro-rated! Call us today to join.
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Event Documents/Images
The Library as Cause: Lessons from Winning Campaigns
E-Learning