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PRODID://NEOL//148735
BEGIN:VEVENT
DTSTAMP:20260517T004451
VTIMEZONE:America/New_York
DTSTART:20170830T140000Z
DTEND:20170830T150000Z
UID:148735
SUMMARY: The Library as Cause: Lessons from Winning Campaigns
LOCATION:Online, Via Adobe Connect
DESCRIPTION:The Library as Cause: Lessons from Winning Campaigns\n\n08/30/17 10:00 AM EST\n - 08/30/17 11:00 AM EST\Description:\n\nSuccessful political candidates know that the right way to connect with their voters starts by sharing their vision for the community they serve. For library funding - either at the ballot box or through donor support - your library strategic or facilities plan is where your vision and hope reside. In this session, learn how to create a 'fundable plan' using the tools of winning political campaigns to frame the community conversation. Join EveryLibrary's executive director John Chrastka for a practical session that will help you deploy effective communications - both positive and opposition messaging - and provide you with useful take-home exercises for staff and boards.\n\nPresenter:\nJohn Chrastka is Founder and Executive Director of EveryLibrary, the fi rst nationwide political action committee (PAC) for libraries.  EveryLibrary provides pro-bono strategic and tactical support to library communities when they are on the ballot. Since 2012, they have helped libraries win over $100 million at the ballot box.  Chrastka is a former partner in AssociaDirect, a Chicago-based consultancy focused on supporting associations in membership recruitment, conference, and governance activities.  He is a former President and member of the Board of Trustees for the Berwyn (Ill.) Public Library (2006–2015) and is a former President of the Reaching Across Illinois Libraries System (RAILS) multi-type library system. Prior to his work at AssociaDirect, he was Director for Membership Development at the American Library Association.\Details:\nWho should attend:  Administration\nCompetency:  Advocacy\n\nGEO Cost:      $40\nBronze Cost:  $24\nSilver Cost:    FREE\nGold Cost:    FREE\n\nIt’s never too late to save your library money. NEO Memberships are pro-rated! Call us today to join.\Location:\nOnline\nVia Adobe Connect\n,
X-ALT-DESC;FMTTYPE=text/html: The Library as Cause: Lessons from Winning Campaigns<br /><br />08/30/17 10:00 AM EST - 08/30/17 11:00 AM EST<br />Description:<br /><br />
Successful political candidates know that the right way to connect with their voters starts by sharing their vision for the community they serve. For library funding - either at the ballot box or through donor support - your library strategic or facilities plan is where your vision and hope reside. In this session, learn how to create a 'fundable plan' using the tools of winning political campaigns to frame the community conversation. Join EveryLibrary's executive director John Chrastka for a practical session that will help you deploy effective communications - both positive and opposition messaging - and provide you with useful take-home exercises for staff and boards.<br />
<br />
<strong>Presenter:<br />
John Chrastka</strong> is Founder and Executive Director of EveryLibrary, the fi rst nationwide political action committee (PAC) for libraries.&nbsp; EveryLibrary provides pro-bono strategic and tactical support to library communities when they are on the ballot. Since 2012, they have helped libraries win over $100 million at the ballot box.&nbsp; Chrastka is a former partner in AssociaDirect, a Chicago-based consultancy focused on supporting associations in membership recruitment, conference, and governance activities.&nbsp; He is a former President and member of the Board of Trustees for the Berwyn (Ill.) Public Library (2006&ndash;2015) and is a former President of the Reaching Across Illinois Libraries System (RAILS) multi-type library system. Prior to his work at AssociaDirect, he was Director for Membership Development at the American Library Association.<br />Details:<br /><font face="Verdana" size="2"><font face="Verdana" size="2">Who should attend:&nbsp; Administration<br />
Competency:&nbsp; Advocacy<br />
<br />
<font face="Verdana" size="2"><font face="Verdana" size="2"><span style="font-size: small; font-family: Verdana;">GEO Cost: &nbsp; &nbsp;&nbsp; $40</span><br style="font-size: small; box-sizing: border-box; font-family: Verdana;" />
<span style="font-size: small; font-family: Verdana;">Bronze Cost:&nbsp; $</span>24<br style="font-size: small; box-sizing: border-box; font-family: Verdana;" />
<span style="font-size: small; font-family: Verdana;">Silver Cost:&nbsp;&nbsp;&nbsp; FREE</span><br style="font-size: small; box-sizing: border-box; font-family: Verdana;" />
<span style="font-size: small; font-family: Verdana;">Gold Cost:&nbsp;&nbsp;&nbsp; FREE</span><br style="font-size: small; box-sizing: border-box; font-family: Verdana;" />
<br style="font-size: small; box-sizing: border-box; font-family: Verdana;" />
<strong><font face="Verdana" size="2" style="box-sizing: border-box; font-family: Verdana; font-size: small;"><font face="Verdana" size="2" style="box-sizing: border-box;"><font face="Verdana" size="2" style="box-sizing: border-box;"><font face="Verdana" size="2" style="box-sizing: border-box;"><font face="Verdana" size="2" style="box-sizing: border-box;"><em style="box-sizing: border-box;">It&rsquo;s never too late to save your library money. NEO Memberships are pro-rated! Call us today to join.</em></font></font></font></font></font></strong></font></font></font></font><br />Location:<br />Online<br />Via Adobe Connect<br />,  
PRIORITY:3
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