Northeast Ohio Regional Library System - Event Information
Event Name:
Canva II: Designing Impactful Flyers and Print Materials
Competency:
Marketing
Description:
Print materials remain essential tools to inform, engage, and inspire their communities. This intermediate-level course focuses on creating effective, professional-quality print pieces such as flyers, posters, and other print materials using Canva.
We will explore layout strategies, content development, and visual branding techniques to produce materials that stand out. Whether promoting events, services, or seasonal campaigns, you'll gain the skills to create polished print materials that reflect your library’s mission and voice.
This course is beneficial for those with basic Canva knowledge.
Learning Objectives:
Design visually appealing and brand-consistent flyers using features like custom templates, brand kits, and Canva elements.
Optimize print layouts for different formats such as letter-size flyers, half-sheets, posters, brochures) to meet varied library needs and display spaces.
Incorporate design best practices including visual hierarchy, accessibility, and layout techniques to improve flyer readability and effectiveness across print and digital formats.
Presenter:
Heather Feenaughty is the PR/Marketing Manager at Westlake Porter Public Library. Heather brings over 14 years' experience in marketing and public relations. She served as a Public Affairs Broadcast Journalist in the U.S. Army for five years and spent seven years at Case Western Reserve University’s Undergraduate Admissions marketing team. Heather has been in the library world for almost 3 years and plans to add many more. Heather has yet to receive the prestigious Cannes Lions Award for Creative Effectiveness but is a five-time local scarecrow contest winner (should be six), won a Rosette at the Cuyahoga County Fair in the crochet division, and spear-headed WPPL’s 2024 Westlake in Bloom first place win.
Event Date:
9/17/2025
Event Time:
2:00 PM - 3:00 PM Eastern
Location:
Setting: Live Virtual Online via Zoom UNITED STATES