There is no single way to approach a donor and ask for a gift. But there are strategies to help organizations communicate with and make solicitations at all stages of the donor lifecycle. In this session, participants will learn strategies to approach donors at all levels, run an annual campaign and understand the nuances of major gift fundraising.
Learning Objectives – Participants will:
Learn the importance of having different strategies to approach donors at different giving levels
Gain knowledge to run and effective annual giving campaign
Understand what is needed to have an effective major gift program
Presenter:
Amy Wong, president, Dot Org Solutions, believes the world is a better place because of the special work nonprofits do for our communities, making them better places to live, work and raise families. As president of Dot Org Solutions, she is a champion for small businesses for the role they play in creating jobs, delivering important products and services, and keeping the economy strong. Her goal for nonprofits and small businesses is to get the recognition they deserve for the role they play in the success of our communities. She supports this goal through volunteer activities, mentoring other business owners and the relationships the Dot Org team develops with its clients and partners.