Northeast Ohio Regional Library System

Leveraging the Power of TikTok
Date/Time
4/4/2023
10:00 AM - 11:00 AM Eastern
Competency
Marketing
Event Description
Learn about many of the different ways libraries & librarians can leverage the power of TikTok. Using examples from her own TikTok, Kelsey will demonstrate how TikTok videos can be used by libraries for things like advocacy, collection development, outreach, readers advisory, tutorial-creation, and community building. We’ll also talk about the safety of using TikTok, it’s powerful impact on the publishing industry, and more. You’ll leave this session inspired to give TikTok a try!

Learning Objectives:
  • Identify various goals that TikTok can help libraries and librarians achieve.
  • Describe the ways TikTok is impacting the publishing industry and the reading trends and habits, particularly among young adults.
  • List various strategies a librarian can use to leverage TikTok for collection development, particularly diverse collection development.
Presenter:

Kelsey Bogan is a high school Librarian, adjunct MSLIS Professor, and a professional Speaker/Presenter who enjoys helping librarians learn to leverage the power of social media for their library’s advocacy, collection development, outreach, and community-building efforts. Kelsey is an outspoken advocate for reform in the library profession, especially as relates to outdated collection organization and development traditions. She is particularly proud to have created the viral library organization concept “Dynamic Shelving,” and of her ongoing work to redevelop her library towards greater inclusivity, accessibility, and equity. Connect with Kelsey on Twitter & TikTok @KelseyBogan, or on her blog www.dontyoushushme.com!
Location
Online via Zoom
UNITED STATES
Contact Person
Details
Who Should Attend:  Anyone interested in learning more about Tik Tok and how it will help you library
Competency:  Marketing, Collection Management, Readers' Advisory

Non-Member Cost:      $40
NEO-RLS Bronze Member Cost:  $24
NEO-RLS Silver Member Cost:   FREE
NEO-RLS Gold Member Cost:    FREE
NEO-RLS Individual Member Cost:  $20

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This event is supported by the State Library of Ohio with federal funds from the Institute of Museum and Library Services.

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