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PRODID://NEOL//488021
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DTSTAMP:20260406T154613
VTIMEZONE:America/New_York
DTSTART:20260409T140000Z
DTEND:20260409T144500Z
UID:488021
SUMMARY:From Insight to Impact: Using Data to Grow Library Cardholders
LOCATION:Online via Zoom
DESCRIPTION:From Insight to Impact: Using Data to Grow Library Cardholders\n\n04/09/26 10:00 AM EST\n - 04/09/26 10:45 AM EST\Description:\nPractical, real-world strategies for turning library data into measurable growth and community impact. Discover how the Growing Libraries platform can analyze your community, identify non-cardholding households and drive new memberships through targeted direct mail and email campaigns.\n\nPresenter:\n\nBrendan' Pearce's career in the public library industry spans over 17 years, working for companies such as collectionHQ (acquired by Baker and Taylor) and Patron Point (acquired by Springshare). In January 2026, he joined the Growing Libraries team as VP, Business Development.\n\n"I have worked with a number of businesses in the past, but this is by far the most exciting! Based on feedback I have received from libraries that I have previously partnered with, the challenge was always how they could reach non-cardholding households in the community to promote library services - now libraries have a strategic and powerful way to do this"\n\n\n\n \Details:\nWho should attend:  Anyone wanting to learn more about Growing Libraries\nCompetencies: Marketing\n\nCost:  FREE to all\n\nCan't attend on the date or time listed? Sign up anyway!  This webinar includes archive access for later viewing at your convenience.\n \nIt’s never too late to save your library money. NEO-RLS Memberships are pro-rated! Call us today to join.\Location:\nOnline via Zoom\n\n,
X-ALT-DESC;FMTTYPE=text/html:From Insight to Impact: Using Data to Grow Library Cardholders<br /><br />04/09/26 10:00 AM EST - 04/09/26 10:45 AM EST<br />Description:<br />Practical, real-world strategies for turning library data into measurable growth and community impact. Discover how the Growing Libraries platform can analyze your community, identify non-cardholding households and drive new memberships through targeted direct mail and email campaigns.<br />
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<strong>Presenter:</strong><br />
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<img alt="" src="https://neo-rls.org/photos/Brendan_New_02172026152359.JPG" style="float:left; margin:5px 15px; width:100px" />Brendan' Pearce's career in the public library industry spans over 17 years, working for companies such as collectionHQ (acquired by Baker and Taylor) and Patron Point (acquired by Springshare). In January 2026, he joined the Growing Libraries team as VP, Business Development.<br />
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&quot;I have worked with a number of businesses in the past, but this is by far the most exciting! Based on feedback I have received from libraries that I have previously partnered with, the challenge was always how they could reach non-cardholding households in the community to promote library services - now libraries have a strategic and powerful way to do this&quot;<br />
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&nbsp;<br />Details:<br /><font face="Verdana" size="2"><font face="Verdana" size="2">Who should attend:&nbsp; Anyone wanting to learn more about Growing Libraries</font></font><br />
<font face="Verdana" size="2"><font face="Verdana" size="2">Competencies: Marketing</font></font><br />
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Cost:&nbsp; FREE to all<br />
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<font face="Verdana" size="2">Can't attend on the date or time listed? Sign up anyway!&nbsp;&nbsp;</font>This webinar includes archive access for later viewing at your convenience.<br />
&nbsp;<br />
<font face="Verdana" size="2"><font face="Verdana" size="2"><strong><font face="Verdana" size="2"><font face="Verdana" size="2"><font face="Verdana" size="2"><font face="Verdana" size="2"><font face="Verdana" size="2"><em>It&rsquo;s never too late to save your library money. NEO-RLS Memberships are pro-rated! Call us today to join.</em></font></font></font></font></font></strong></font></font><br />Location:<br />Online via Zoom<br /><br />,  
PRIORITY:3
TRANSP:TRANSPARENT
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