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CALSCALE:GREGORIAN
METHOD:PUBLISH
PRODID://NEOL//401099
BEGIN:VEVENT
DTSTAMP:20260405T142618
VTIMEZONE:America/New_York
DTSTART:20250206T150000Z
DTEND:20250206T160000Z
UID:401099
SUMMARY:Full Spectrum Communications for Libraries - How MessageBee Enables and Enhances Patron Communications
LOCATION:Online via Zoom
DESCRIPTION:Full Spectrum Communications for Libraries - How MessageBee Enables and Enhances Patron Communications\n\n02/06/25 10:00 AM EST\n - 02/06/25 11:00 AM EST\Description:\nRecorded 2/6/25\n\nThe MessageBee system is comprehensive communication solution for libraries – handling both account notifications and marketing/outreach communications via email, voice and text/sms. This presentation will cover the functionality contrasting key differences from what is available by default from native ILS communications.\n \nFrom a marketing perspective, we will cover some common applications outside of just newsletters along with some best practices for marketing email communication.\n\nLearning Objectives:\n\n	Options for enhanced circulation notifications\n	Ideas for engaging patrons through email marketing\n	Best practices for email communications\n\n\nPresenter:\n\nRob Klaus is President of Unique Management's Software & Patron Service operations. He has been working with public libraries on communication services for almost 25 years. He was central to the creation of Unique's MessageBee communication platform for libraries and has helped hundreds of libraries implement communication solutions.\Location:\nOnline via Zoom\n\n,
X-ALT-DESC;FMTTYPE=text/html:Full Spectrum Communications for Libraries - How MessageBee Enables and Enhances Patron Communications<br /><br />02/06/25 10:00 AM EST - 02/06/25 11:00 AM EST<br />Description:<br /><em><img alt="" src="https://neo-rls.org/photos/Foundational_07182024142604.PNG" style="float:left; margin:5px 15px; width:100px" />Recorded 2/6/25</em><br />
<br />
The MessageBee system is comprehensive communication solution for libraries &ndash; handling both account notifications and marketing/outreach communications via email, voice and text/sms. This presentation will cover the functionality contrasting key differences from what is available by default from native ILS communications.<br />
&nbsp;<br />
From a marketing perspective, we will cover some common applications outside of just newsletters along with some best practices for marketing email communication.<br />
<br />
<strong>Learning Objectives:</strong>
<ul>
	<li>Options for enhanced circulation notifications</li>
	<li>Ideas for engaging patrons through email marketing</li>
	<li>Best practices for email communications</li>
</ul>
<br />
<strong>Presenter:</strong><br />
<br />
<em><img alt="" src="https://neo-rls.org/photos/Rob_2839_v2_8x10_12062024142006.JPG" style="float:left; margin:5px 15px; width:100px" />Rob Klaus</em> is President of Unique Management's Software &amp; Patron Service operations. He has been working with public libraries on communication services for almost 25 years. He was central to the creation of Unique's MessageBee communication platform for libraries and has helped hundreds of libraries implement communication solutions.<br />Location:<br />Online via Zoom<br /><br />,  
PRIORITY:3
TRANSP:TRANSPARENT
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DESCRIPTION:Reminder
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